Independent Verification
- Genuine Winners
- Clear rules & fair terms
- Refunds, cancellations & complaints
- Draw Integrity
- Identity & contactability
How we verify providers
Our process is designed to be efficient and consumer-focused.
What we look for
Operators must ensure that only individuals aged 18 or over can participate in prize draws. Age restrictions should be clearly communicated, and systems should exist to prevent underage participation.
How we check
We review registration and purchase processes to confirm that age verification measures are in place, such as age declarations, third-party verification tools, or payment checks that restrict access to minors.
What we look for
Operators should have procedures that reduce the risk of duplicate accounts, identity misuse, or attempts to bypass entry limits.
How we check
We assess the registration process to determine whether email verification, identity checks, IP monitoring, or duplicate account detection mechanisms are used.
What we look for
Participants should be able to limit how much they spend, and operators should implement safeguards to discourage excessive participation.
How we check
We review account settings and purchasing systems to verify the presence of spending limits, entry caps, or cooling-off mechanisms that allow players to control their activity.
What we look for
Payment systems should operate responsibly and transparently, including restrictions on certain payment methods and clear transaction processes.
How we check
We review the payment process to confirm permitted payment methods, transaction controls, and any caps on credit card use or similar payment instruments.
What we look for
Players should be able to temporarily suspend or permanently close their accounts, giving them control over participation.
How we check
We review the platform to confirm the presence of self-exclusion, account suspension, and account closure options, including the visibility and accessibility of these tools.
What we look for
Operators should monitor user behaviour to identify patterns that may indicate harmful participation and provide access to support resources where appropriate.
How we check
We review operator policies and systems to determine whether behaviour monitoring procedures or responsible play messaging are implemented.
What we look for
Participants must clearly understand how to enter the draw, how entries are counted, and any conditions attached to participation.
How we check
We review published rules, entry pages, and promotional materials to ensure entry mechanics are clearly described and easy to understand.
What we look for
Where a free entry route exists, it must be genuine, clearly explained, and accessible, ensuring consumers can participate without payment.
How we check
We examine the operator’s rules and entry methods to confirm that the free entry route is clearly disclosed and realistically usable.
What we look for
All valid entries should have the same chance of winning, regardless of whether they are free or paid.
How we check
We review the entry mechanics and draw process to ensure no weighting or preferential treatment is applied to certain types of entries.
What we look for
The selection of winners must be fair, random, and demonstrably impartial, using systems or procedures designed to eliminate bias.
How we check
We review the draw process to determine whether random number generators, automated systems, or supervised manual draws are used.
What we look for
Operators should maintain records of the draw process so the integrity of the draw can be independently verified if required.
How we check
We examine documentation or records relating to draw processes, including draw logs, system outputs, or evidence of independent supervision.
What we look for
The prize advertised must be genuinely available and awarded as described, or an appropriate alternative provided where necessary.
How we check
We review prize descriptions, terms and conditions, and promotional material to confirm the accuracy of prize representations and availability.
What we look for
Promotional materials should be clear, accurate, and not misleading, particularly regarding entry conditions, prizes, or chances of winning.
How we check
We review marketing content, including website messaging and promotional material, against advertising standards and transparency principles.
What we look for
Where charitable donations are referenced, operators should clearly disclose how much money goes to charity and how those funds are distributed.
How we check
We review published information relating to charity partnerships or donations to confirm the level of transparency and clarity provided to participants.
What we look for
Operators should maintain internal processes to ensure ongoing compliance, including policies, procedures, and oversight of partners or affiliates.
How we check
We review available policies, governance documents, and compliance statements to determine whether appropriate internal controls are in place.